Thursday, September 25, 2014

How Eco-Fashion is on the Rise

Up until this point, we have discussed what Eco-Fashion is, the opportunities in British Columbia, and the differences between Eco-Fashion and regular fashion. Today, we’re going to discuss why Eco-Fashion is on the rise. As people become more aware of sustainable practices and issues involving the environment, the curtain towards how many companies operate has been revealed more and more. As shown in previous articles, the fashion industry has not been innocent in terms of damaging the environment. Eco-Fashion has allowed for more environmentally-conscious clothing, as well as clothing that is sustainable and potentially more durable in the long-run.

Innovation has been another by-product of a rising Eco-Fashion industry. As we speak, many new materials are being used to make clothing, in order to prevent damage to the environment. “CRAiLAR is an eco-friendly alternative to cotton that is just as soft and durable, but created using flax, which needs far fewer pesticides to grow” [1]. CRAiLAR has become more prominent as eco-fashion has grown and has become a more environmentally-friendly source. Another type of fabric is Milk Fabric. This type of fabric “...is breathable and is soft and smooth on the skin. The fibre is created by drying fermented milk, which is then combined with natural ingredients to make yarn.” [2]. There are many other fabrics that are being used which make this industry become more and more innovative, as Eco-Fashion continues to grow. This shows that industry trends are pointed upwards, and the opportunities for eco-fashion in the multi-billion dollar fashion industry are definitely prominent.

After reading these articles, I hope you have a greater understanding and appreciation of Eco-Fashion, and maybe to look into reading the labels on your clothes to see the potential harmful effects that can come from your own clothing. Eco-Fashion is on the rise, and it’s a great industry to jump into, especially while it's still a relatively new concept. If you are interested in entering the industry, there are many resources available to you as well, especially here in British Columbia.


Written by: Shaun Kular


[1] http://www.shopecofashion.ca/blogs/news/8487029-innovative-eco-fabrics-that-are-on-the-rise
[2] ibid.

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